---
url: "https://questionstar.com/principles-of-survey-research/chapter-2/slide-037.html"
title: "Rank Order Scales: Example"
type: "lehrbuch-slide"
chapter: 2
chapterTitle: "Survey: Measurement and Scaling"
slide: 37
---

# Rank Order Scales: Example

*Practical Example*

Which fruit do you like most? — Drag the fruits onto the scale.

Drag & Drop

![Orange](/principles-of-survey-research/media/fruit_orange.png)

Orange

![Kiwi](/principles-of-survey-research/media/fruit_kiwi.png)

Kiwi

![Apple](/principles-of-survey-research/media/fruit_apfel.png)

Apple

![Banana](/principles-of-survey-research/media/fruit_banane.png)

Banana

![Strawberry](/principles-of-survey-research/media/fruit_erdbeere.png)

Strawberry

Not at all Very much

---

*Slide 37 of 274 · Chapter 2: Survey: Measurement and Scaling · Principles of Survey Research · Dr. Paul Marx*