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Chapter 6 · Advanced Techniques of Market Analysis · Slide 225/274

Market Simulations

Given the following preference values — which product should we offer on the market?

6.2 · Market SimulationsThe obvious conclusion

Market Simulations

Given the following preference values — which product should we offer on the market?

Product alternatives
Blue Red Yellow
Respondent #1504010
Respondent #206575
Respondent #3403020
Mean304535
„Red" has the highest average preference value.
QUESTIONSTAR · Dr. Paul Marx225 / 274
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