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Chapter 7 · Reporting Results · Slide 264/274

Guidelines for tables

Tables

Chapter 7 · VisualizationTables

Guidelines for tables


  • Number & Title — a unique Arabic number, a short descriptive title, referenceable in the text.
  • Arrangement of Data — order by the most important aspect: time, magnitude or alphabetically.
  • Unit of Measurement — state the base clearly (column vs. row percentages, sample size).
  • Reading Aids — lines, shading or white space guide the eye across the row.
  • Headings, Stubs, Footnotes — column heads, left margin column, explanatory footnotes.
  • Source — for secondary data, name the data source.
Example · Table 25.1 — GlobalCash
EMU ImpactTotalSingleDualMultiple
Existing relationships46 %41 %45 %48 %
Fewer banks (Eurozone)33 %31 %30 %35 %
One main bank coordinates33 %43 %39 %29 %
Fewer banks per country22 %15 %17 %25 %
Stub = left margin column · Heading = column head · % as column percentages
Source: GlobalCash-Europe98, Statistical Report for Europe, p. 137
QUESTIONSTAR · Dr. Paul Marx264 / 274
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