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Chapter 3 · Questionnaire · Slide 103/274

Overcoming Unwillingness to Answer

Problems & Remedies

3.3 · Unwillingness to Answer Problems & Remedies

Overcoming Unwillingness to Answer

Most respondents dislike …
investing a lot of time and effort in answering
answering questions that seem inappropriate in the context
disclosing information that seems not useful to them
revealing sensitive information
Three remedies
1
Clarify the context
2
Explain the purpose
3
Reduce the effort
QUESTIONSTAR · Dr. Paul Marx 103 / 274
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