Chapter 7 · Reporting Results · Slide 261/274

What comes before the report itself

Delivers the report, sums up the project experience (without results) and points to necessary follow-up steps.

Chapter 7 · Report FormatFront Matter

What comes before the report itself

Cover Letter

Delivers the report, sums up the project experience (without results) and points to necessary follow-up steps.

Title Page

Title in a manager's tone rather than "research-speak"; details on researcher and client, date.

Table of Contents

Main and sub-headings with page numbers; then lists of tables, figures, appendices.

Executive Summary

Often the only part management reads.

Briefly describes problem, approach and design and devotes one section to the key results, conclusions and recommendations. Written last — only once the entire report is finished.

QUESTIONSTAR · Dr. Paul Marx261 / 274

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