QUESTIONSTAR
Counted since 2020 · 9,368,342 completed questionnaires

Customer feedback that feels like part of your brand.

Email, link, QR code or embedded on your website. You decide how and where your customers respond — and how the survey looks while they do.

Free, no time limit, no credit card.
Browser mockup with feedback.yourwebsite.com — a customer feedback widget in your own brand.
GDPR-compliant · DPA included
Servers in Germany · certified data center
Made in Germany
Trusted by companies, universities and public institutions
Audi
DEKRA
IKEA
STIHL
Vodafone
Fronius
Rohde & Schwarz
Telefónica
Würth
Wüstenrot
Deutsche Presse-Agentur
RWTH Aachen
TU Dresden
TU Darmstadt
FU Berlin
Universität Heidelberg
Universität Freiburg
Friedrich-Schiller-Universität Jena
Universität Zürich
KIT Karlsruhe
Universität Hamburg
Universität Köln
Universität Stuttgart
Universität Bern
WU Wien
Berner Fachhochschule
Diakonie
METRO
Tommy Hilfiger
RCI Banque
Charité Berlin
Universität Münster
TH Mannheim
Bayerisches Staatsministerium der Justiz
TUM Universitätsklinikum
ABB
Deutsche Richterakademie
Deutscher Eishockey-Bund
Klinikum Stuttgart
Universitätsklinikum Bonn
OLG Stuttgart
Eintracht Frankfurt
Sparkassen
LANCOM Systems
Landtag Niedersachsen
LANXESS
Universität Graz
TU München
Stadt Köln
Stadt Frankfurt
TU Berlin
LMU München
Universität Mannheim
Universität Wien
Universität Leipzig
Universität Bremen
Universität Innsbruck
Volksbanken
An observation · no drama

Many customer surveys feel out of place.

A different layout. A different sender. A link that leads out of the customer journey.

For the customer, it's immediately clear: this doesn't really belong.

And so the answers come back guarded — or don't come at all.

Good feedback doesn't come from that.

What QUESTIONSTAR actually gives you

Four working mechanics, not four marketing promises.

Breaks in the look and feel

The moment design or tone drifts, people notice right away. The survey fits into your communication — not as an extra step, but as part of it.

Customers won't take the detour

One extra click, a new tab — and many drop out. The survey sits where the contact is already happening.

When results still have to be prepared

…they often go unused. The analysis is built so you can keep working with it right away.

More than a single rating

Sometimes a rating isn't enough. Then it takes structure, branching and open-ended answers — so something actually becomes visible.

Branding · logo, colors, fonts

The survey belongs to you. Not to us.

When you survey customers, you speak in your own name.

So you can use QUESTIONSTAR in a way that feels, to the customer, like the next step on your website or in your email — not like an external jump.

No visible third-party brand. No friction.

In the free plan, a QUESTIONSTAR notice stays visible. In the Business plans, it doesn't.

Optionally on your own domain, too.

As a paid add-on with DNS setup.

The same survey · two appearances
Without branding
survey.questionstar.com/3f7…
How was your purchase?
With branding
feedback.yourbrand.com
How was your purchase?
Logo · colors · font · domain — all from your corporate design
Distribution · where the contact happens

Feedback only comes back if it shows up at the right moment.

For example: a QR code in the store. A link in the confirmation email. Embedded right on the product page. Or in a short social story.

You decide where access makes the most sense — without having to rebuild the survey for it.

One survey · five ways
EmailLinkQR codeEmbedSocialONE SURVEY
What you'd use this for

Four situations where it really helps.

Customer satisfaction

Right after a purchase, the experience is still fresh. When the survey feels like a natural next step, an answer is more likely to come back.

CX research

A single metric rarely explains what's actually going wrong. Structure and open-ended answers make the difference here.

Product tests

New ideas often get cautious ratings when the framing is off. The context decides how honest the feedback turns out.

Service feedback

After a support contact, patience is often already thin. If the path to the survey is too complicated, no answer comes at all.

Voices from practice

What our customers say about us.

100% verifiable.

QUESTIONSTAR has accompanied my work for over 15 years — from the eQuestionnaire days until today. What convinces us as a consulting and market research firm: the tool is reliable, simple, and keeps growing with us. That is exactly why I am happy to recommend it. A rare constant in an industry where tools change every few years.

Univ.-Prof. Dr. Thomas Angerer
Univ.-Prof. Dr. Thomas Angerer
Managing Director, Lecturer & Research Coach
Dr. Angerer Marketing
Common questions

What you should know upfront.

Can I use my own branding?

Yes — fully customizable in the Business plans: logo, colors, fonts and even HTML/CSS/JS. In the free plan, a QUESTIONSTAR notice stays visible.

Which channels can I distribute on?

Email, link, QR code, embed/iframe and social posts — all natively supported. You build the survey once, then decide how it's delivered.

Do respondents need an account?

No. Customers tap the link, the QR code or the embed and answer straight away — no login.

Where is the data stored?

In Germany, in the IONOS data centers. GDPR-compliant, DPA included.

Can I host the survey on my own domain?

Yes — optionally as a paid add-on with DNS setup. That turns survey.questionstar.com/… into, say, feedback.yourbrand.com.

Ready?

Ready for your first customer feedback?

You can start right away. No contract, no commitment. Stop whenever you like.

Kostenlos, ohne Zeitlimit und Kreditkarte.