QUESTIONSTAR

Alternative to SurveyHero: Crosstabs, significance tests and ready-made Office reports in every plan.

With branching, automatic translation into 106 languages and direct SPSS export with labels, in the free plan too.

9.69 million fully completed questionnaires · 130,000+ users. Used by companies, universities and public institutions across Europe.

Universities and companies trust QUESTIONSTAR: Technical University of MunichLMU MunichUniversity of ZurichUniversity of BernFU BerlinAudiVodafoneLANXESSMETROCharitémore customer references

Watercolor illustration: two bar groups with a significance bracket and a highlighted star under a magnifying glass, next to a small presentation slide showing the same result, no people.

When SurveyHero is a fit

SurveyHero (formerly eSurveyCreator) has been run by enuvo GmbH since 2007. SurveyHero and UmfrageOnline are run by the same operator (enuvo GmbH); UmfrageOnline is its German-language sister product. In several situations, SurveyHero may be the better choice:

  • When you want to collect many responses for free. In the free Basic plan, surveys, questions and responses are unlimited; each survey runs for up to 30 days from the first response.
  • When you want to survey for free for a thesis. SurveyHero offers a free student account for academic purposes.
  • When you teach or research at a university. Teachers and researchers receive a 50% education discount on the paid plans except Enterprise.
  • When a simple questionnaire is enough. Around 47 English templates and a lean interface get a simple survey online quickly.
  • When you want to work affordably with logic and cross-analysis. The Business plan includes branching, cross-analyses, automatic translation and API for €540 billed annually, with three user accounts.

Use QUESTIONSTAR when...

SurveyHero offers live results, charts and, from Business on, cross-analyses too. QUESTIONSTAR goes further in analysis and delivers the results as ready-made files, in every plan.

  • ...when you want to know whether a difference is statistically significant. QUESTIONSTAR: filters, crosstabs, group comparisons, t-tests and more significance tests, in every plan including Free. With SurveyHero, filters are available from Professional and cross-analyses from Business; significance tests are not publicly documented.
  • ...when your data should flow straight into SPSS. QUESTIONSTAR: SPSS export (.sav) with variable labels, value labels and measurement level. SurveyHero exports Excel and CSV from Professional, described on its pricing page as "compatible with SPSS"; a .sav export with labels is not described by SurveyHero.
  • ...when a finished report should stand at the end. QUESTIONSTAR creates analysis reports as editable Word, PowerPoint and Excel files with charts and tables, plus PDF. SurveyHero offers reports as PDF from Professional; an export to PowerPoint or Word is not publicly documented.
  • ...when respondents should only see the questions that concern them. QUESTIONSTAR: branching with multiple conditions, quotas, block randomization, loops and piping, in the Free plan too. With SurveyHero, branching and display logic start with Business.
  • ...when your survey should be translated automatically. QUESTIONSTAR: automatic translation into 106 languages, unlimited language versions, in the Free plan too. SurveyHero translates automatically using Google Translate according to the provider, from Business on.
  • ...when you connect surveys to other systems or your AI assistant. QUESTIONSTAR: REST API, webhooks and native MCP server in all plans; you connect the AI chat of your choice. With SurveyHero, API and webhooks are included from Business; an MCP server is not publicly documented.

Feature comparison

Point by point, without marketing phrasing. Note: QUESTIONSTAR prices in EUR. SurveyHero prices as shown on surveyhero.com/pricing on October 21, 2026, billed annually; taxes may apply depending on country. "Not publicly documented" means: not described in the public sources, not: not available.

CriterionQUESTIONSTARSurveyHero
Pricing modelPlan based on the number of simultaneously active surveys; unlimited users from PROFESSIONALPlan per account; user accounts per pricing page 1 / 1 / 3 / 5, team collaboration according to the provider without a member limit
Free entryFree: 1 active survey, 50 responses, all survey featuresBasic: unlimited surveys and responses, each survey up to 30 days from the first response
Paid plansMONTHLY €59/month per active survey; STANDARD €395/year; PROFESSIONAL €995/yearProfessional €300/year, Business €540/year, Enterprise €1,524/year; monthly €35 / €59 / €255
ResponsesUnlimited in paid plansUnlimited
Questionnaire logicMultiple conditions, quotas, block randomization, loops, piping, in every planBranching and display logic from Business; placeholders from URL variables from Professional; answer piping, loops, quotas not publicly documented
Live resultsYes, in every planYes, in every plan
CrosstabsYes, in every planCross-analysis from Business
Significance testst-tests and more, in every planNot publicly documented
Data exportSPSS (.sav) with labels and measurement level, CSV, ExcelExcel, CSV ("compatible with SPSS") from Professional
Report exportAnalysis reports as editable Word, PowerPoint and Excel files + PDFPDF from Professional; PowerPoint and Word not publicly documented
Multilingual supportUnlimited languages, automatic translation into 106 languages, in every planMultilingual surveys and automatic translation (Google Translate) from Business
BrandingWhitelabel from MONTHLY (academic from CHAIR)Your own logo from Professional; no "Powered by" from Business; custom domain only Enterprise
API / AIREST API, webhooks, native MCP server in all plansAPI and webhooks from Business; MCP server not publicly documented
HostingIONOS Germany (EU)AWS in the EU (Ireland or Frankfurt)
DPADirectly downloadableSignable online
SupportEmail and phone on all plans, including FreeEmail all plans; phone in English and German on business days
EducationSTUDENT, RESEARCHER, CHAIR with public prices; CAMPUS on requestFree student account; 50% education discount (except Enterprise)

See sample exports: View sample .sav · Screenshot QS export dialog · Sample Office report (PPTX)

Start for freeView sample report

Switching over: AI-assisted migration via MCP

SurveyHero exports the questionnaire as a print-ready PDF; responses can be downloaded as Excel or CSV from Professional. QUESTIONSTAR currently offers no dedicated SurveyHero importer; the AI-based MCP path handles the reconstruction.

The path: AI-assisted migration via MCP

  1. Export the questionnaire as a PDF or provide the survey link.
  2. Hand the file or link to an AI agent (Claude, ChatGPT, Cursor and others) with a QUESTIONSTAR MCP server.
  3. The AI reconstructs question texts, answer options and pages in QUESTIONSTAR; you add logic and language versions during review.

Limits of reconstruction: What gets carried over is what is visible in the source material. Branching, webhooks and custom design are not transferred automatically; you set them up again in the editor.

The time required depends on the complexity. For larger inventories we offer a guided migration service.

For ongoing data collection a clear cut-off date is advisable: close running surveys at SurveyHero, start new waves in QUESTIONSTAR. You export previous responses as Excel or CSV and bring them over via the MCP path if needed.

More on the MCP integration.

For businesses and universities

QUESTIONSTAR covers surveys from a single research group to a large corporation, with all survey features already in the Free plan.

  • Hosting: IONOS SE in Germany (EU), ISO 27001 certified data centers, in every plan. On-premise possible in the CUSTOM plan.
  • GDPR: DPA directly downloadable, sub-processor list public.
  • SSO: for user accounts an add-on in PROFESSIONAL, included in CUSTOM; for universities eduGAIN and national federations (InCommon, UKfed, SWITCHaai, DFN-AAI as the German example) from CHAIR on request.
  • Academic plans: STUDENT €29/month, RESEARCHER €295/year, CHAIR €895/year, CAMPUS on request.
  • Support: by email and phone for all customers, regardless of plan.

From around 30 to 50 simultaneously active surveys or with individual compliance requirements, get in touch with us directly. That is sorted out faster by phone or email than through a pricing page.

What SurveyHero does better in these situations: free entry with unlimited responses, a student account and an education discount. In addition, SurveyHero offers screen reader and RTL support, purchase by invoice and monthly cancellation.

Discuss an enterprise setup

Your data stays your data

Should QUESTIONSTAR ever stop convincing you, you get all your data out in full: as SPSS, CSV or Excel. Anytime, without cancellation, without extra fee, without asking. We treat data export as a baseline, not a bargaining chip.

Who is QUESTIONSTAR a good fit for as a SurveyHero alternative?

Icon: watercolor illustration of a graduation cap - students

For theses

When the thesis needs significance tests and the data should land cleanly labeled in SPSS: QUESTIONSTAR STUDENT €29/month, with all analysis features. You can test every analysis beforehand in the Free plan with 50 responses. Limit: if descriptive results are enough, SurveyHero's free student account is the simpler solution.

More on academic research

Icon: watercolor illustration of a report with charts - reporting

For teams with regular reporting

When results go regularly to management, departments or clients: QUESTIONSTAR delivers significance tests and editable PowerPoint, Word and Excel reports in every plan, from PROFESSIONAL with unlimited users. Limit: if live results, crosstabs and a PDF report are enough, SurveyHero Business is also sufficient.

More on further use cases

Icon: watercolor illustration of several characters converging into one block - languages

For international surveys

When surveys run in many languages: QUESTIONSTAR translates automatically into 106 languages, even in the free plan. Limit: if you have translations done professionally anyway, automatic translation brings little benefit.

More on further use cases

Icon: watercolor illustration of a pie chart with a magnifying glass - market research

For market research and client reports

When results go as a report to clients or management: QUESTIONSTAR delivers crosstabs with significance tests and editable PowerPoint and Word reports in every plan. Limit: for a quick pulse check without a report, SurveyHero's free Basic plan is sufficient.

More on further use cases

Common questions when switching from SurveyHero

I am a student. Is QUESTIONSTAR worth it compared to the free student account?

If your thesis needs significance tests, group comparisons and a clean SPSS dataset with labels, then yes: QUESTIONSTAR STUDENT delivers that directly in the tool, and in the Free plan you test every analysis beforehand with 50 responses. If descriptive results are enough, SurveyHero's free student account is a good choice.

Where is the data stored?

QUESTIONSTAR is hosted in Germany (EU) by IONOS in ISO 27001 certified data centers. According to the provider, regular storage of survey data at SurveyHero is at AWS in the EU (Ireland/Frankfurt); temporary support processing takes place in Switzerland. Both offer a DPA.

Is SurveyHero reputable?

Yes. Behind SurveyHero is enuvo GmbH from Switzerland, on the market since 2007; the data is held in the EU, and a DPA can be signed online.

What distinguishes the pricing models?

SurveyHero charges per account; features such as logic, crosstabs and automatic translation begin with Business. QUESTIONSTAR charges by simultaneously active surveys; all survey and analysis features are included in every plan, from PROFESSIONAL with no limit on the number of users. Which option fits better depends on which analyses you need and how many people collaborate.

When does SurveyHero remain the better choice?

When you want to collect many responses for free, when you work as a student without a budget, or when a simple questionnaire with ready-made templates is enough.

Can I bring my SurveyHero surveys over?

Yes, via the AI-based MCP path from the PDF export or the survey link. You bring previous responses over as Excel or CSV via the MCP path as well.

Do wave comparisons remain possible?

Yes. You export previous results at SurveyHero as Excel or CSV and bring them into QUESTIONSTAR via the MCP path. You build comparisons between waves using filters or with your AI assistant via MCP. When doing so, check whether questions and answer codings are comparable.

Is phone support included in every plan?

Yes, phone and email support is included on all plans, including Free, for all customers.

More comparisons

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All comparisons at a glance

SurveyHero (formerly eSurveyCreator) is a product of enuvo GmbH (Pfäffikon SZ, Switzerland). QUESTIONSTAR has no business relationship with enuvo GmbH. The mention serves product identification (nominative use). SurveyHero® is a registered trademark. All comparison details refer to publicly available product information as of the last review on October 21, 2026.